Maserati, the epitome of Italian craftsmanship, motorsport heritage, and luxury, has once again made headlines by creating a one-of-a-kind model—the MC20 Maserati per Maserati. This bespoke vehicle, commissioned by the descendants of Ettore Maserati, embodies a rich family legacy that reflects the brand’s illustrious history and commitment to delivering an unparalleled driving experience. Unveiled in Modena, the heart of Italy’s Motor Valley, the MC20 Maserati per Maserati showcases the brand’s dedication to innovation, heritage, and bespoke customization.
The Trident’s Legacy and the Maserati Per Maserati Project
A remarkable milestone was achieved in September 2024 at Maserati’s historic headquarters on Viale Ciro Menotti. Two unique customers—Alberto and Ettore Maserati, the grandsons of the brand’s founder—commissioned a bespoke version of the MC20. This car carries the technical prowess of modern Maserati engineering and the emotional weight of a 110-year-old family legacy. The Maserati brothers wanted to create a lasting homage to their grandfather and the values that have made Maserati a household name in the luxury automotive and motorsport worlds.
This bespoke project isn’t just another personalized vehicle. It represents a familial bond and a tribute to Ettore Maserati’s enduring influence on the brand’s DNA. The MC20 Maserati per Maserati is a collector’s item designed to symbolize the continuation of the Maserati legacy through generations, a jewel that will be passed down to future heirs.
A Masterpiece of Modena Craftsmanship: MC20’s Unmatched Performance and Design
At the heart of this bespoke supercar is the 621-hp V6 Nettuno engine, a feat of engineering that reflects Maserati’s leadership in motorsport-derived technology. The Nettuno engine, known for incorporating Formula 1-inspired technology, exemplifies the cutting-edge performance that defines Maserati’s modern fleet.
The MC20 Maserati per Maserati takes this technical excellence further with exclusive customizations through Maserati’s Fuoriserie program, allowing clients to tailor their vehicles to the finest details. This program provides discerning clients various options, from personalized finishes to unique design elements, turning the MC20 into a deeply personal expression of luxury.
Bespoke Aesthetics: A Tribute to the Trident
The Blu Infinito livery is a standout feature of the MC20 Maserati per Maserati. This shade of blue is one of the most iconic colors in Maserati’s history, representing the brand’s deep connection to Modena and Italian excellence. Complementing the blue exterior is a striking Bianco Pastello double stripe, adding a layer of sportiness while maintaining an air of elegance.
Beyond its paintwork, the car boasts carbon-fiber enhancements inside and out, aligning with the Trident’s commitment to lightweight materials that enhance performance. Details such as the custom Maserati per Maserati badges and Rosso brake calipers give the vehicle a distinct look that will turn heads.
The personalization continues on the interior. The cabin is a marriage of luxury and sportiness, featuring Alcantara upholstery in Nero and Blu New, a color scheme that provides a sophisticated yet aggressive feel. The six-way sports seats and carbon-fiber accents ensure driver and passenger are enveloped in luxury while experiencing the raw power of Maserati’s most potent engine.
The Fuoriserie Customization Program: Tailoring Dreams
The Fuoriserie Customization Program represents the pinnacle of Maserati’s ability to offer personalization, allowing each client to create a unique vehicle tailored to their specific tastes. In the case of the MC20 Maserati per Maserati, the Fuoriserie Customization Program goes beyond aesthetics to reflect the sentimental value of the family’s heritage. The Nettuno engine, visible through the rear tonneau, is adorned with a Grey Pastel Trident, symbolizing the powerful legacy driving the brand forward.
This program offers Maserati customers more than just a car—it allows them to become co-creators of their vehicles. For the Maserati family, it provided an opportunity to celebrate the company’s 110-year legacy in the most tangible way possible: through a bespoke supercar.
The Event: A Family Affair
The handover of the MC20 Maserati per Maserati took place in a small-scale, intimate event that felt more like a family reunion than a commercial unveiling. Attended by Maserati family members, including Ettore Maserati’s grandsons and great-grandchildren, the event also featured the presence of Maserati Global Chief Commercial Officer Luca Delfino, Chief Test Driver Andrea Bertolini, and Maserati legend Ermanno Cozza, who had worked for the company for over 60 years.
The unveiling of this bespoke vehicle was a poignant moment. Classic Maserati models such as the A6, 6C34, and 6CM were present, creating a symbolic ‘family portrait’ of the brand’s rich history.
MC20 Maserati per Maserati: A New Icon for Future Generations
What makes the MC20 Maserati per Maserati genuinely unique is its ability to bridge the past, present, and future. It embodies the values passed down from Ettore Maserati to his grandchildren and future generations. This bespoke creation is not just a car; it is a testament to the enduring influence of the Maserati family on the global stage of luxury cars. With Maserati’s commitment to a full-electric lineup by 2028, the MC20 Maserati per Maserati also marks a significant point in the brand’s journey. As Maserati evolves with the times, embracing sustainability without sacrificing performance, this bespoke model serves as a reminder of the brand’s origins and the constant pursuit of innovation.
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