Elysium
Where Automotive Power Meets Artistic Soul
The Maserati Giorgetti Collection is a bold testament to Italian design mastery at the crossroads of performance and poetry. Unveiled at Milan Design Week 2025, this collaboration between two industry titans — the House of the Trident and Giorgetti — is not just a product launch. It’s a statement.
This statement is that Italian craftsmanship is alive and evolving, breathing, and sculpting the future through elegant innovation.
Milan Design Week 2025: A Monumental Reveal
In a private preview that stirred the hearts of collectors and connoisseurs alike, Maserati and Giorgetti revealed their co-creation: a distinctive Giorgetti interior collection paired with a one-of-a-kind Maserati Fuoriserie Grecale. The design community had braced itself for excellence but received a paradigm shift in how we perceive harmony between interior décor and performance motoring.
Design as Dialogue: The Vision Behind the Collaboration
Two Icons, One Vision
The collaboration does not borrow elements—it converses. Giorgetti’s refined world of modular furniture meets Maserati’s daring lines. The dialogue is not just aesthetic—it’s philosophical. It redefines luxury Italian craftsmanship by creating pieces and experiences that evoke emotion, function, and futurism.
A Living, Breathing Design Language
“The Maserati Giorgetti Collection was never meant to replicate. It was built to resonate,” states Giorgetti’s creative director, Giancarlo Bosio. And resonate it does — from the flowing curves of the Seidon sofa to the aerodynamic inspiration behind the Ligea coffee tables.
Each piece is an homage to mythology, echoing Neptune’s world like a whisper from the sea embedded in wood, steel, and fabric.
The Fuoriserie Grecale: A Symphony on Wheels
Rolling Tailoring Meets Technological Brilliance
The bespoke Maserati Fuoriserie Grecale is more than a car — it’s rolling tailoring, a mobile masterpiece born in the brand’s Officine Fuoriserie atelier. With its Gleaming Dusk paintwork and 21” glossy black wheels, the vehicle redefines Italian luxury car design for the electric age.
Inside, denim-colored leather and a bespoke four-thread wool fabric—unique to Giorgetti—bring the tactile warmth of home to the adrenaline of the road. For the first time, the Trident emblem sits proudly in wood, carved in a rich grey-blue hue atop custom Maserati interiors.
Giorgetti’s Myth-Inspired Collection: A Sculptural Dream
Furniture That Moves Like Wind and Water
Named after oceanic deities and nature’s whispers, Giorgetti’s collection includes:
- Nereide: A modular masterpiece grounded in ash wood.
- Seidon: A sinuous sofa that dances like sea foam.
- Lorelei: A curvaceous armchair and sofa offering a siren’s embrace.
- Teti: A refined pouf defined by geometric rigor.
- Sibilia: A vertical coffee table that captures the echo of the wind.
- Ploto: A mobile piece sailing across any room with ease.
- Neomeris: Unrest personified in table form, shaped by waves.
Each product is steeped in heritage but charged with purpose, a tactile expression of what Giorgetti modular furniture stands for: permanence in motion.
Innovation Through Authenticity
Rewriting the Playbook of Italian Design
This partnership challenges the modern obsession with speed by returning to depth. Giorgetti doesn’t just craft furniture, and Maserati doesn’t just build cars. Together, they engineer stories. With the Giorgetti Maserati collaboration, there is a return to soul—where innovation stems not from novelty but from reinterpretation.
This is not a marketing gimmick — it’s a legacy in progress.
Sustainability Meets Craftsmanship
Both brands are anchored in their commitment to sustainability. From ethical leather to sophisticated electric powertrains in the Maserati electric SUV, the message is clear: Italian luxury no longer chooses between indulgence and responsibility. It integrates them.
Global Stage, Local Soul
With Giorgetti’s deep roots in Meda since 1898 and Maserati’s legacy from Modena, the partnership reasserts that luxury Italian craftsmanship remains unmatched globally. From New York to Shanghai, the message from Milan is unmistakable: Italian design leads.
And now, it moves — through living rooms and city streets alike.
Maserati Giorgetti Collection: The Birth of a Modern Classic
The Maserati Giorgetti Collection is more than a nod to shared heritage. It’s a forecast—one in which customization, emotion, and artistry will define the next decade of design.
This union sets a precedent for future luxury from the custom Maserati interiors that embrace like a tailored glove to the Giorgetti interior collection that flows like opera through space.
Because when two icons meet, the result isn’t just beautiful — it’s eternal.
Maserati: The Soul of Italian Performance
Maserati is more than just a car brand—it symbolizes the Italian spirit, artistry, and automotive rebellion. Born in Bologna in 1914, the Maserati brothers founded Maserati with one mission: to create bold machines that merge power with beauty. Over a century later, the Trident still stands tall, piercing the skyline of global luxury with unmistakable charisma.
Maserati’s relentless pursuit of elegance in motion separates it from other marques. These aren’t just vehicles—they’re handcrafted statements of intent. Whether behind a thunderous MC20 supercar or the refined Grecale SUV, the Maserati experience is both visceral and poetic. Every curve, stitch, and roar is designed to evoke emotion.
Maserati’s design language is unmistakably Italian—passionate, sculptural, and never afraid to challenge the status quo. From the iconic GranTurismo’s fluid silhouette to the modern-day Grecale Folgore, Maserati combines racing DNA with refined craftsmanship. The company’s bold step into electric mobility with the Folgore line marks a thrilling new chapter that blends sustainability with pure Italian drama.
Inside, Maserati cabins are sanctuaries of sophistication. Materials like natural leather, Alcantara, wood, and carbon fiber are meticulously selected to deliver comfort and a sensory masterpiece. The steering wheel isn’t just a tool—it’s a conductor’s baton for an orchestra of performance, luxury, and technology.
Maserati’s commitment to innovation is matched only by its loyalty to heritage. The Nettuno engine, a technological marvel derived from Formula 1 engineering, is at the core of many of its vehicles. This engine powers the MC20, delivering blistering performance and refined efficiency—a harmony rarely achieved in modern supercars.
But Maserati’s story isn’t just about performance—it’s about individuality. With its Fuoriserie customization program, owners can co-create their vehicles, choosing everything from bespoke colors to exclusive trims, making each Maserati a personal signature. No two Fuoriserie cars are alike—because no two Maserati drivers are alike.
The brand has always stood apart, never chasing mass appeal. It plays in a niche where luxury meets rebellion, where timeless design challenges fleeting trends. This daring attitude keeps Maserati relevant in a market crowded with conformity.
In 2025 and beyond, Maserati is rewriting the rules yet again. Electrification, AI integration, and avant-garde design are not threats—they’re tools in the Trident’s hands. And as the world leans into a new era of mobility, Maserati promises to lead with passion, not just precision.
To own a Maserati is to join a legacy—one that celebrates performance, defies expectations, and proudly wears its Italian heritage. It is not simply transportation; it is transformation. Maserati is not for everyone. It’s for those who demand more than luxury—they demand soul.
Milan Design Week 2025: A Celebration of Innovation and Italian Excellence
Milan Design Week 2025, held from April 7 to 13, reaffirmed its status as the world’s leading design event, drawing creators, brands, and enthusiasts from every corner of the globe. This 63rd edition, themed “Connected Worlds,” explored the intersection of nature, technology, heritage, and design, offering a visionary look at how our built environments are evolving.
At the center of the action was the legendary Salone del Mobile, which took place at the Fiera Milano Rho. This year’s fair placed a strong focus on sustainability and intelligent design. From modular living solutions to AI-integrated interiors, the Salone was not just a showcase but a forecast of the future. Celebrated artist Es Devlin’s “Library of Light” was one of the standout installations, transforming a historic Milanese courtyard into a glowing space of reflection.
Across the city, Fuorisalone events turned Milan into an open-air museum. Districts like Brera, Tortona, and Isola hosted over 1,000 installations, exhibitions, and talks. Brera Design District’s programming aligned with the central theme, hosting 290+ events that blended innovation with artisanal craftsmanship. Alcova, a staple of experimental design, expanded to multiple venues, including Villa Borsani and the old SNIA Factory, offering raw, industrial backdrops for forward-thinking creators.
Luxury fashion houses again used Milan Design Week to merge haute couture with home design. Loewe’s “Teapots” collection, created in collaboration with 25 international artists, reimagined the humble teapot as a sculptural, expressive object. Under Anthony Vaccarello’s direction, Saint Laurent brought back rare furniture designs by Charlotte Perriand, turning archival blueprints into limited-edition contemporary pieces.
One of the week’s most applauded collaborations was A-POC Able Issey Miyake teaming with Atelier Oï for “TYPE-XIII”—an exploration of light, fabric, and movement. Poltrona Frau broke new ground with its first-ever lighting collection, merging traditional Italian leatherwork with futuristic design, in partnership with digital artist Ezequiel Pini.
Emerging design voices also had their moment. Galleries like Boon Editions and Oxilia presented bold concepts in unexpected locations—from abandoned banks to minimalist showrooms. The mood was experimental yet refined, a perfect balance of avant-garde and accessible.
Technology and sustainability dominated the narrative. Google’s installation, “Making the Invisible Visible,” created with artist Lachlan Turczan, explored how sound, light, and space can create immersive digital experiences. Meanwhile, exhibitions like “Beauty of Circularity” emphasized the importance of circular materials and ethical design practices, proving the industry’s commitment to planet-conscious innovation.
Milan Design Week 2025 was more than an event—it was a movement. It was a convergence of visionaries from furniture, fashion, tech, and art, all unified by the desire to reimagine how we live, work, and connect. As the design world looks to the future, Milan remains its beating heart—ever bold, ever inspiring, and ever ahead.
